Nathalie Nasseri

Senior Business Advisor
Professionnal Background

Nathalie specializes in market development and growth management for SMEs. She supports them in their sales strategies focused on maximizing customer satisfaction and profitability. She advises them on their business development plans, their management of their brand portfolio and the implementation of differentiating marketing strategies to stimulate sales and remain competitive.

With over 25 years of experience in the consumer goods industry, Nathalie has been the co-owner of Bleu Lavande since January 2017. During her career, she has held management positions in marketing departments at companies such as Lassonde and Bridor Canada.

Nathalie holds a Bachelor of Science, Anthropology and Marketing from HEC Montréal.

Areas of expertise
Sales Optimization
Marketing and communications